Build evidence another reviewer can check.
Exact target
Preserve the Business Profile/Maps URL, displayed name, phone, website and location information.
Observed facts
State what you personally verified and how you verified it. Keep theories in a separate section.
Source material
Save URLs, dated screenshots, public records and credential-directory results where relevant.
Relationships
Shared phones, domains, addresses or wording can justify further review, but a relationship alone does not prove common ownership or wrongdoing.
Policy relevance
Google says Business Profiles generally require in-person customer contact and lists lead-generation agents or companies among examples of ineligible businesses.
Concise explanation
Explain why the verified facts may matter under the relevant policy without exaggerating what the evidence establishes.
VerifySweep principle: document first, characterize second. Google makes the enforcement decision.